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About us FEB Education Study programmes Pre-Msc / FEB

Customized Entry Package

For MSc Marketing

Are you interested in the MSc Marketing, but do not meet the requirements for direct entry? If you have studied one of the programmes below at the University of Groningen, you may qualify for one of the customized Pre-Master packages:

  1. UG BSc Psychology students
  2. UG BSc CIW students

Pre-Master’s Packages for BSc Psychology and BSc CIW Students

The Pre-Master’s package for BSc Psychology students consists of 20 EC, divided as follows:

  • 10 EC in Marketing and Marketing Research courses
  • 10 EC in General Economics & Business courses

The Pre-Master’s package for BSc CIW students totals 25 EC, including:

  • 20 EC of courses identical to the Psychology package
  • 5 EC for the additional course Behavioral Decision Making

For both Psychology and CIW students, an introductory course on marketing is no longer required. However, if you feel that you lack basic knowledge in this area, you are encouraged to prepare independently.

BSc CIW (25 EC)

BSc Psychology (20 EC)
Course code

Marketing Research for E&BE OR

Marketing Research for Pre-MSc OR

Marktcontext en Marktonderzoek

EBB085A05
EBS028A05
EBB055A05

Marketing Research for E&BE OR

Marketing Research for Pre-MSc OR

Marktcontext en Marktonderzoek

EBB085A05
EBS028A05
EBB055A05

International Strategic Management OR

Strategic Management B&M

EBB628A05
EBB649C05

International Strategic Management OR

Strategic Management B&M

EBB628A05
EBB649C05

Digital Marketing Analytics 

EBB105B05

Digital Marketing Analytics

EBB105B05

Innovation Management B&M OR

Human Resource Management B&M OR

Contemporary Theories on B&M

EBB107A05
EBB617B05
EBB098A05

Innovation Management B&M OR

Human Resource Management B&M OR

Contemporary Theories on B&M

EBB107A05
EBB617B05
EBB098A05

Behavioural Decision Making 

EBB104A05

For detailed course information, check the Ocasys course catalogue

Note: students are advised to carefully check if and when a course is offered.

Note: Students are responsible for arranging for a correct registration for the Master’s programme in Studielink (including tuition fee payment). For UG students, the deadline for application in Studielink for the Master’s programmes is 1 August for the September intake and 1 January for the February intake. Students also have to register for courses in Progress in a timely manner; the deadline for enrolment for courses closes a week before the programme starts.

Last modified:26 November 2024 1.39 p.m.