S.N. (Smith) Mehta, Dr

E-mail:
s.n.mehta rug.nl
Research interests
Smith Mehta is an Assistant Professor in the Center for Media
Studies and Journalism. He holds a Doctor of Philosophy in Creative
Industries (2021) from the Queensland University of Technology,
Australia. His primary focus lies on the digital transformation of
the screen industries and its impact on the power dynamics in
creative labor and production. Smith has previously worked in
Viacom18 Media Pvt. Ltd (Bollywood) as a associate producer for
nine films and a webseries and was selected as a UNESCO Asia
Pacific creative specialist in 2018-19. His areas of expertise
include:
Media industries (film industries, streaming services, television
industries)
Media management (talent agents, multi-channel networks)
Creator labor (creators, influencers, celebrity culture,
producers)
Feminist production cultures (sexism, equality, power,
hierarchies in media production)
Cultural studies (localisation, media globalisation, media
imperialism, regionalism)
Social media entertainment (Youtubers, Instagrammers)
He is interested in supervising theses that focus on the working conditions of creators, journalists, media producers and streaming executives that form part of the cultural industries and are particularly dealing with changes brought about by digital transformation. He uses the following methods:
Ethnography
Interviews
Grounded theory
For more information, please visit his Linkedin Profile: https://www.linkedin.com/in/smithmehta/
Social media entertainment (Youtubers, Instagrammers)
He is interested in supervising theses that focus on the working conditions of creators, journalists, media producers and streaming executives that form part of the cultural industries and are particularly dealing with changes brought about by digital transformation. He uses the following methods:
Ethnography
Interviews
Grounded theory
For more information, please visit his Linkedin Profile: https://www.linkedin.com/in/smithmehta/