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About us Practical matters How to find us prof. dr. ir. K. (Koert) van Ittersum

prof. dr. ir. K. (Koert) van Ittersum

Professor of Marketing and Consumer Well-Being

Faculty of Economics and Business

Telephone:

+31 50 36 36639 (Office)

+31 50 36 33686 (Secretary)

E-mail:

k.van.ittersum rug.nl

Homepage ORCID Research Portal

Publications

Healthy shopping dynamics: The healthiness of sequential grocery choices

van Ittersum, K., van der Heide, M. T., Holtrop, N., Bijmolt, T. H. A. & van Doorn, J., Mar-2024, In: Journal of Retailing. 100, 1, p. 24-40 17 p.

Research output: Contribution to journal › Article › Academic › peer-review

Resolving Sequential Self-Control Dilemmas: The Role of Pride and Guilt

Storch, J., Wan, J. & van Ittersum, K., 28-Sept-2024, (E-pub ahead of print) In: Emotion Review.

Research output: Contribution to journal › Article › Academic › peer-review

The Effect of Periodic Email Prompts on Participant Engagement With a Behavior Change mHealth App: Longitudinal Study

Agachi, E., Bijmolt, T. H. A., Ittersum, K. V. & Mierau, J. O., 11-May-2023, In: Jmir mhealth and uhealth. 11, 13 p., e43033.

Research output: Contribution to journal › Article › Academic › peer-review

Waste on Impulse? Food ordering, calorie intake and waste in out-of-home consumption

van Doorn, J., Luiting-Drijfhout, M. & van Ittersum, K., Oct-2023, In: Journal of Business Research. 165, 10 p., 114035.

Research output: Contribution to journal › Article › Academic › peer-review

Adoption of the Website and Mobile App of a Preventive Health Program Across Neighborhoods With Different Socioeconomic Conditions in the Netherlands: Longitudinal Study

Agachi, E., Bijmolt, T. H. A., Mierau, J. O. & van Ittersum, K., 2-Feb-2022, In: JMIR Human Factors. 9, 1, e32112.

Research output: Contribution to journal › Article › Academic › peer-review

Are you being served? Managing waist and waste via serving size, unit size, and self-serving

Werkman, A., van Doorn, J. & van Ittersum, K., 21-Feb-2022, In: Food Quality and Preference. 99, 10 p., 104568.

Research output: Contribution to journal › Article › Academic › peer-review

Can graphic warning labels reduce the consumption of meat?

Koch, J. A., Bolderdijk, J. W. & van Ittersum, K., 1-Jan-2022, In: Appetite. 168, 105690.

Research output: Contribution to journal › Article › Academic › peer-review

Omnichannel retailing: A consumer perspective

Verhoef, P., Ittersum, van, K., Kannan, P. & Inman, J., Mar-2022, APA Handbook of consumer psychology. Kahle, L. R., Lowrey, T. M. & Huber, J. (eds.). American Psychological Association, p. 649-672 24 p.

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review

Disgusting? No, just deviating from internalized norms. Understanding consumer skepticism toward sustainable food alternatives

Koch, J., Bolderdijk, J. W. & van Ittersum, K., 1-Aug-2021, In: Journal of Environmental Psychology. 76, 101645.

Research output: Contribution to journal › Article › Academic › peer-review

Isolating price promotions: The influence of promotional timing on promotion redemption

Sheehan, D. & van Ittersum, K., Jan-2021, In: Journal of the Association of Consumer Research. 6, 1, p. 81-90 10 p.

Research output: Contribution to journal › Article › Academic › peer-review

All (49) publications

Press/media

"Kortingscode voor A-merk op zelfscanner is effectiever dan schapkorting"

van Ittersum, K.

02/03/2021

Press/Media: Expert Comment › Professional

Zelfscanner verandert advertising voor A-merk in supermarkt

van Ittersum, K.

02/03/2021

Press/Media: Expert Comment › Professional

"Kortingscode voor A-merk op zelfscanner is effectiever dan schapkorting"

van Ittersum, K.

01/03/2021

Press/Media: Expert Comment › Popular

All (3) press/media

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