Peter Verhoef receives Davidson award
The article 'Loyalty formation for different customer journey segments' by professor Peter Verhoef with co-authors Dennis Herhausen (Kedge Business School), Kristina Kleinlerchen (University of Sankt Gallen), Oliver Oemrich (University of Mainz) and Thomas Rudolph (University of Sankt Gallen) is the winners of the 2020 Davidson award for the best paper published in the Journal of Retailing in 2019. The article is published in the Journal of Retailing, 95(3), September 2019 issue (pp. 9-29). The award consists of a plaque and an honorarium.
| Last modified: | 30 January 2023 1.38 p.m. |
More news
-
10 December 2024
Research by Statistics Netherlands (CBS) and the University of Groningen finds possible circumvention of sanctions against Russia by small, young businesses
Dutch goods exports to Russia fell sharply after the European Union scaled up sanctions in 2022. At the same time, Dutch exports of sanctioned goods increased to seven countries with an increased risk of sanction circumvention. A striking number of...
-
26 November 2024
New Research Highlights Cost-Saving Benefits of Lifestyle Behavior Change App
A study conducted by researchers from the Faculty of Economics and Business (FEB) of the University of Groningen has found that the use of the SamenGezond app, offered by health insurance company Menzis, is associated with a notable reduction in...
-
20 November 2024
Gerard van den Berg appointed as member of the Academia Europaea
Professor Gerard van den Berg had been appointed as member of the Academia Europaea, the European Academy for Sciences, Humanities and Letters.