Motivating Society-wide Pro-environmental Change
The world is facing environmental crises, but pro-environmental action is seriously lagging behind. Contrary to popular beliefs, Thijs Bouman and Linda Steg argue that this is not caused by people undervaluing the environment, but rather by people structurally underestimating how much others care. Only through showing that many do value the environment it will be possible to inspire society-wide pro-environmental action.
Bouman and Steg published an article on this subject on the online magazine One Earth. Both authors are colleagues at the Expertise group Environmental Psychology at the Department of Psychology of the University of Groningen. One Earth publishes research across the full spectrum of global environmental change and sustainability science.
More information
Last modified: | 12 March 2020 9.43 p.m. |
More news
-
16 May 2024
KNAW appoints Mladen Popović and René Veenstra as members
Professor Mladen Popović and Professor René Veenstra have been appointed members by the Royal Netherlands Academy of Arts and Sciences (KNAW).
-
01 May 2024
Behavioral Scientist Carsten de Dreu Appointed as Professor at the University of Groningen
The University of Groningen is pleased to announce the appointment of renowned social and behavioral scientist Carsten de Dreu as research professor at the UG.
-
09 April 2024
Kirsten van den Bosch: 'Connecting students with the work field really is achievable in every programme'
Dr Kirsten van den Bosch en her team won the Best Practice Award 2024 with their initiative to connect students with organizations to solve real problems within Academic Learning Communities.